---
title: "Webflow Momentum Tour Paris 2026: Recap & Key Insights (2025–2026)"
description: "Discover the highlights of the Webflow Momentum Tour in Paris (2025 & 2026). Insights on AI, GEO, AEO, acquisition strategies, and the future of marketing."
canonical: "https://www.digidop.com/blog/webflow-momentum-tour-paris"
source: "https://www.digidop.com/blog/webflow-momentum-tour-paris"
---

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# Webflow Momentum Tour: Recap of the 2025 & 2026 Editions in Paris

Events

2 min

Published on Sep 27, 2025

Updated on Mar 26, 2026

![Florian Bodelot and Thomas Labonne at the Webflow Momentum Tour 2.0 in Paris on March 25, 2026.](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/69c55ab1a48c3fb9fd951bd4_webflow-momentum-2.webp)

Webflow continues to accelerate its presence across Europe and the Middle East.\

After launching the first edition of the Momentum Tour in October 2025, the roadshow returned to Paris in March 2026 for a second edition with a stronger focus on AI, acquisition, and the future of marketing.\

In this article, we’re sharing a recap of both Paris editions.

## Webflow Momentum Tour 2.0 — Paris, March 2026

On March 25, 2026, we co-hosted with Webflow the second edition of the Webflow Momentum Tour in the heart of Paris.

A premium evening designed to bring together C-level Marketing & Growth leaders to discuss the impact of AI on acquisition, localization, and conversion.

**Key Event Information**\

📅 Date: Wednesday, March 25, 2026\
📍 Location: Hotel Normandy Le Chantier (Groupe Machefert) — Paris\
🎯 Audience: C-level Marketing & Growth leaders\
🤝 Partners: [Webflow](https://www.digidop.com/webflow) × Lokalise × Digidop\
🎤 Main Topic: GEO / AEO (Generative & Answer Engine Optimization) & vibe-coding

![Audience view during the Webflow Momentum Tour 2.0 in Paris, with speakers on stage addressing a room of marketing and growth professionals.](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/69c55c25b3e94bbb991bc0e2_WEBFLOW_MOMENTUM_TOUR_MARS_2026-11WEB.webp)

### Speakers & Talks

We had the pleasure of hosting:

- **Adrian Rosenkranz**, CRO at WebflowComing from San Francisco, Adrian shared how AI is reshaping acquisition strategies and how Webflow teams are building in this new paradigm.
- **Sophie Krishnan**, CEO at Lokalise. Sophie provided key insights on the role of website localization as a growth lever in international marketing strategies.
- **Christophe Leroy** (Yuri & Neil) & **Pierre-Arnaud Destremau** (Bulldozer)\

A forward-looking discussion on the evolution of acquisition and conversion in the coming years.

[Unlabeled image](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/69c55cb2774b759a763d6285_WEBFLOW_MOMENTUM_TOUR_MARS_2026-20WEB.webp)

### Atmosphere & Networking

Beyond the talks, this second edition was also about connections.

The conversations continued over a cocktail and extended into late drinks in a hidden Parisian bar — creating the perfect setting for meaningful exchanges between founders, CMOs, and growth leaders.

![Networking moment during the Webflow Momentum Tour 2.0 in Paris, with attendees connecting over cocktails in an elegant setting.](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/69c55d0500bba1c4c8ee161b_WEBFLOW_MOMENTUM_TOUR_MARS_2026-24WEB.webp)

## Webflow Momentum Tour — Paris, October 2025

The Momentum Tour originally launched in October 2025, with a clear objective: **Bringing Webflow closer to its partners and clients across Europe and the Middle East.**\

The roadshow stopped in four major cities:\

📍 Dubai — October 7\
📍 London — October 9\
📍 Paris — October 14\
📍 Munich — October 15\

Each event was co-organized with leading Webflow partners, with the presence of key Webflow leaders including [Helene Simon (EMEA Director)](https://uk.linkedin.com/in/helenewieser) and [Adrian Rosenkranz (Webflow CRO).](https://www.linkedin.com/in/adrianrosenkranz)

### The Paris Event 2025

Digidop was proud to co-organize the Paris edition, held at **Le Village by CA**.\

This first edition took place in a morning format, focused on education, product, and strategic discussions.

[Unlabeled image](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/68ef9c6dfed5fcfc9b14110b_webflow-momentum-tour.jpg)

### Agenda Highlights

🕣 8:30 AM — Welcome & Breakfast\
🕘 9:00 AM — Opening Talk (Webflow)\
🕘 9:10 AM — Acquisition Strategy with Webflow (Ramify)\
🕤 9:30 AM — Marketing in the Age of LLMs (Yuri & Neil)\
🕙 10:00 AM — Pan-European Web Strategy (Chargemap)\
🕥 10:25 AM — Webflow Product Demo (Digidop)\
🕚 11:00 AM — Roundtable moderated by Digidop\
🕦 11:30 AM — Lunch & Networking

![Speaker lineup for the Webflow Momentum Tour: Adrian Rosenkranz, Helene Simon, Christophe Leroy, Julie Delesalle, Tiphanie Meyer, and Florian Bodelot.](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/68d7a1c2c3b88b091395693e_speaker-momentum.webp)

### Key Takeaways from 2025

- The rise of **LLMs in marketing strategies**
- The importance of **scalable web infrastructures across Europe**
- Webflow’s positioning as a **Website Experience Platform**
- The growing need for **alignment between marketing, design, and tech**

### Photo highlights from the event in 2025

![A speaker presenting in front of an audience in a bright atrium filled with greenery during the Webflow Momentum Tour Paris.](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/68ef986abb261480ad83481a_webflow-digidop-42.webp)

![Speaker presenting a talk titled ‘The Big Shift?’ during the Webflow Momentum Tour Paris, discussing changes in digital marketing in the era of AI.](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/68ef9891ee1153b80164f09e_seleciton-1.webp)

![Three speakers smiling in front of a screen displaying the talk ‘Challenges of a Web Strategy at the European Scale’ during the Webflow Momentum Tour Paris.](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/68ef9873bc3d1c259720599f_webflow-digidop-28.webp)

## A Roadshow Built for the Future of Marketing

From 2025 to 2026, the Webflow Momentum Tour clearly evolved. From product and strategy discussions → to deeper conversations around **AI, GEO, AEO, and the future of discovery**.

This shift reflects a broader reality:\

- Search is changing
- Acquisition channels are fragmenting
- Websites are becoming central growth assets again

## What’s Next?

The Momentum Tour will continue in 2026 with a renewed ambition: Bringing together European leaders to rethink how brands build visibility, performance, and experience in an AI-first world. And under a new name: [the Webflow Worldwide Tour.](https://www.digidop.com/blog/world-wide-webflow-tour-paris)

![Group photo of Webflow EMEA Director Hélène, Digidop co-founders Thomas and Florian, and other attendees during the Webflow Momentum Tour Paris rooftop gathering with the Eiffel Tower in the background.](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/69a69e8e6a29d9d7d6fbd2da_webflow-momentum-tour-paris-2025-digidop.webp)

Florian Bodelot

Co-founder

[Webpage Profile](https://www.digidop.com/team/florian-bodelot) [LinkedIn Profile](https://fr.linkedin.com/in/florian-bodelot-digidop) [X/Twitter Profile](https://twitter.com/florian_bodelot)

+1200 readers

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## Suggested articles

- [5 AI tools to watch this year for video generation](https://www.digidop.com/blog/5-ai-tools-to-watch-for-video-generation) — Documentation, AI
- [World Wide Webflow Tour, Paris](https://www.digidop.com/blog/world-wide-webflow-tour-paris) — Events, Webflow
- [Top 20 Web & Digital Agencies for B2B SaaS in 2026](https://www.digidop.com/blog/best-b2b-saas-agencies) — Documentation

[See all articles](https://www.digidop.com/blog)

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