![Auguste Patrimoine](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/673b753eccbf2d85966296b5_logo-auguste-patrimoine-white.svg) # Brand Strategy, Rebranding, UX/UI, and Webflow Development - Top 3Wealth management SEO - 925%Organic traffic growth - 100% team autonomy for site management [Visit website ](https://www.auguste-patrimoine.fr/)![The Louvre Pyramid at sunset with the Auguste Patrimoine logo overlaid at the center, creating a refined visual that evokes heritage, wealth management, and long-term investment.](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/6a71f96105ceabfe7d002e94_main-auguste-patrimoine.jpg)Excellent experience with the Digidop team. We had been burned by previous experiences with agencies, but the quality of service here is entirely different. A fine mastery of best SEO practices and a great customer service; we recommend them without hesitation. ![Benjamin Le Maitre (Auguste)](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/67448d32103b9751e027280b_benjamin-lm%20(2).webp)Benjamin Le Maitre (Auguste)General Director at Avant-Garde Investment[Work with Digidop ](/contact) - ![Header of the Auguste Patrimoine site on Webflow](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/672368411ddcc2b0fb66659c_6677f9395988b2e622350f83_header%2520image%2520auguste-patrimoine.webp) - ![Auguste Patrimoine product page dedicated to Nvidia, featuring headquarters photo, investment description, and indicative yield.](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/689b0eabc73d8d39c5ee29d3_image%20card%20auguste-patrimoine.webp) - ![Auguste Patrimoine website menu showing credit services, real estate investments, and programs, with an introduction to credit solutions.](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/689b0eb872f2dd0f56c2a45c_other%20image%20auguste-patrimoine.webp) IndustryFinanceYear2023ServicesBrandingDesignDevelopmentEnterpriseGrowth**Industry:** Finance / Wealth Management** Location:** France** Size:** 5 → 20 employees** Positioning:** Premium firm, investment group Auguste Patrimoine is an investment group and wealth management firm based in Paris. After several disappointing experiences with other agencies, Benjamin and his team wanted to completely rethink their digital strategy. We supported them end-to-end with a [360° web strategy.](/services) ## Project Challenges Auguste (historically an investment platform called VisonR) wanted to shift from a SaaS-oriented product to a premium service offer—and build a digital presence designed to generate qualified leads. The project challenges were twofold: - ‍** Marketing side:** clarify the offer, better target the ideal personas, and create messaging aligned with this new premium positioning.**‍** - **Technical side:** develop an autonomous site, fully SEO-optimized, and built to evolve seamlessly alongside the company’s growth. ## Project Objectives How to reposition a wealth management service from a SaaS offering to a premium service, while creating an autonomous, SEO-optimized website that drives qualified traffic? ## Digidop Approach Although our partnership has been ongoing since 2022, the initial engagement followed six key steps: **1. Strategy & Positioning** Framing workshops to redefine the brand DNA, target personas, and key messaging. Then, implementing an inbound web acquisition strategy designed to attract and convert through SEO, content, and an optimized user journey. **2. Complete Branding** - Naming: creation of “Auguste Patrimoine” - Visual identity: logo design, brand guidelines, and iconographic system - Domain acquisition and technical infrastructure setup ![Abstract visual with a golden triangle and geometric lines, alongside the vertical Auguste Patrimoine logo over a classical painting background.](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/689b0eb24f771f77b3e76fa0_image%20card%20auguste-patrimoine-1.webp) **3. UX/UI Design** Creation of wireframes and high-fidelity designs integrating a conversion-focused journey, trust-building elements, and an optimal experience across all devices. ![ Figma overview of Auguste Patrimoine website mockups, including homepage, services, and news pages.](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/689b100a72f2dd0f56c3436b_auguste-figma.webp) **4. Webflow Development & CMS** CMS-first and component-first [Webflow development](/services/webflow-agency) to ensure high performance, scalability, and fast page template reuse. ![Webflow interface displaying the “How to invest company cash flow” page with custom SEO fields for title and meta description.](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/689b105eafb625c8ae4560b2_auguste-webflow-cms.webp) **5. Technical Optimization** Implementation of best practices for SEO, web accessibility, and keyword density/relevance optimization. **6. Team Training** Hands-on training so the team can manage, update, and duplicate content independently—without technical dependencies. ### **Results** - **Top 3** for “wealth management firm” - **Top 2** for “financial advisor Paris” - **100%** team autonomy for site management and evolution ![Screenshot of Google Search Console SEO results for Auguste Patrimoine](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/672368421ddcc2b0fb6666bf_662a41299862b748a4f7328a_gsc-auguste.webp)![Screenshot of an SEO tracking tool showing Auguste Patrimoine ranking 3rd for “cabinet gestion de patrimoine” and “cabinet gestion de patrimoine Paris.”](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/689b109703101855df9008f5_aug-serp.jpg) ### **And what happened next?** Following the success of this project, Auguste Patrimoine evolved into [Groupe Avant-Garde.](/cases-studies/groupe-avant-garde) We now support Benjamin and his team with the group’s digital strategy, applying the same premium positioning and performance standards across their other brands. ## Explore more case studies ![Avant-garde group band logo with Benjamin Le Maitre sitting on a sofa in the background](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/68e65c832c39ba27115a6610_main-ag-groupe.jpg)![](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/68e65c9a51d39eabfa898279_ag-1.avif) How do we build a unified digital strategy across an entire group to boost visibility, structure growth, and drive acquisition? 12websites launched for the groupRead use case [How do we build a unified digital strategy across an entire group to boost visibility, structure growth, and drive acquisition?](/cases-studies/groupe-avant-garde)How do we build a unified digital strategy across an entire group to boost visibility, structure growth, and drive acquisition?![Screen featuring the “AG Conciergerie” logo on a textured blue background.](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/68e65608ab940c0564b1fa00_main-AG-conciergerie.jpg)![](https://cdn.prod.website-files.com/67053868fc01e494462e71c9/68e6562b799d5b20ad2757bc_header%20image-AG-conciergerie.avif) From brand to website: Digidop supports Groupe Avant-Garde in launching its luxury concierge service 8weeks to deliverRead use case [From brand to website: Digidop supports Groupe Avant-Garde in launching its luxury concierge service](/cases-studies/ag-conciergerie)From brand to website: Digidop supports Groupe Avant-Garde in launching its luxury concierge service[See all cases ](/cases-studies)Every great website   starts with a conversation[Talk to an expert ](/contact)[Book a call ](/calendly)![Abstract composition of black and gold metallic ribbons with elegant light reflections and smooth gradients. A premium background conveying luxury, modernity, and innovation.](https://cdn.prod.website-files.com/6705382c85d21c496de94fa5/6a69a346549deffabdf98afa_shape-cta-footer.webp)