1. Context
ELEF is a next-generation branding consultancy, launched in September 2024 by Mathieu Sakkas, former CEO of the agency Dragon Rouge. The studio offers a hybrid approach that blends strategic consulting with creative services, featuring a premium offering designed for major brands.
For its launch, ELEF needed a website that matched its positioning: distinctive, elegant, and impactful.
2. Challenges
The main challenge of the project was to create an interface that reflects both ELEF’s high standards in creative execution and its precision in consulting. The goal wasn’t to make a complex website, but a precise one: strong art direction, subtle animations, a smooth experience, and a site designed to convert. The objective was twofold: establish the foundation of ELEF’s brand identity and turn the website into an effective commercial tool.
3. Result
On the design side, we created a site that is both immersive and impactful, aligned with ELEF’s universe. A minimalist yet striking UI, a seamless user journey, and micro-interactions that enhance the brand’s premium and experiential dimension.
On the conversion side, the entire experience was crafted to persuade.



Credit: A project carried out in collaboration with the ELEF teams and Those Guy’s Studio.