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How Digidop supports the growth of a European Hospitality Tech leader with Webflow Enterprise

  • 8
    WordPress to 1 Platform
  • 44M
    visitors/year migrated
  • 0
    SEO loss
Visit website
Restaurant staff member using the CoverManager platform on a tablet, illustrating digital reservation management solutions for hospitality businesses.

The team is skilled and easy to collaborate with, and communication stayed smooth and straightforward the whole way through. They're highly responsive and move quickly, which made a real difference whenever we needed fast turnarounds or last-minute adjustments. I really liked the fact that they don't just execute what's asked, they challenge you on the right points and bring their own perspective, which improved the outcome of the project. On top of that, everything was delivered right on time. The team is also just really friendly and pleasant to deal with day to day. Overall, a reliable and enjoyable agency to work with, and I'd recommend them without hesitation.

Eve-Anne Collomb
Eve-Anne Collomb
Head of Growth and Retention at Zenchef
Work with Digidop
  • CoverManager Webflow Enterprise website displayed on a desktop screen, with a restaurant scene in the background representing the hospitality technology industry.
  • Hospitality scenes featuring restaurant teams, guests, and the CoverManager brand universe, supporting the company’s refreshed visual identity.
  • Two CoverManager website interfaces built with Webflow Enterprise, showcasing hospitality solutions for restaurants, hotels, and beach clubs against a restaurant backdrop.
Industry
Technologie & SaaS
Year
2026
Services
Design
Development
Enterprise
Migration
Localization
‍Executive Summary

In 2026, CoverManager entrusted Digidop with the complete redesign of its web ecosystem, with one clear objective: consolidate eight WordPress websites (one per country) into a single Webflow Enterprise platform capable of supporting the group’s continued growth.

Historically heavily reliant on paid acquisition, the Growth teams wanted to accelerate their inbound strategy.

This partnership modernized CoverManager’s digital brand while providing the teams with a high-performance platform, easy to evolve and built for conversion.
Before-and-after comparison of the CoverManager website redesign, highlighting the evolution of the user experience following the migration to Webflow Enterprise.

Context

Following the merger between CoverManager and Zenchef, Eve-Anne, Head of Growth at Zenchef, was looking for both a technology and a partner capable of unifying CoverManager’s digital ecosystem.

Together with Webflow Enterprise, we answered these challenges by leading a transformation project bringing together multiple teams around a shared roadmap.

→ Build a web platform capable of supporting CoverManager’s acceleration across its key European and Latin American markets, while harmonizing website management for Zenchef’s teams.

Project team

  • ‍CoverManager & Zenchef: Product vision and content.‍
  • Digidop: Creative direction, UX/UI, Webflow Enterprise architecture and development.‍
  • Vydera: Content migration and SEO/AEO optimization.‍
  • Webflow Enterprise: Platform and governance.‍
  • Tracking Agency (External): Google Tag Manager implementation and tracking configuration.‍
  • SEO Consultant (External): Search strategy and SEO consulting.

Project goals

“With CoverManager, the goal wasn’t simply to migrate eight WordPress websites. It was to build a platform capable of supporting the group’s long-term ambitions. This is exactly the kind of project where the partnership between Webflow Enterprise and Digidop truly comes to life.”
Florian Rela, Key Account Manager, Webflow Enterprise
Florian Rela Key Account Manager, Webflow Enterprise

Marketing

  • Modernize CoverManager’s digital brand.
  • Build a platform designed for growth and conversion.
  • Give marketing teams greater autonomy.
  • Strengthen SEO, tracking and campaign deployment.

Technical

  • Consolidate 8 WordPress websites into a single Webflow Enterprise Workspace.
  • Build a scalable and maintainable CMS architecture.
  • Improve performance while simplifying governance.
  • Create foundations capable of supporting long-term international growth (with 6 locales)

A 12-week roadmap

The project was managed through a shared roadmap bringing together every stakeholder.

12-week Enterprise migration roadmap illustrating the different project phases, from technical mapping to the successful launch of the CoverManager platform.

A dedicated Slack channel and weekly project calls kept every team aligned, from technical architecture through to launch.

Here’s how we execute a complex Enterprise migration in 12 weeks

Step 1

Technical Mapping & Strategy Workshops

Step 2

Sitemap and Look & Feel Proposal

Functional sitemap and information architecture created to structure the future CoverManager website before development.
Figma exploration of creative directions and visual concepts created for the redesign of CoverManager’s digital identity.

Step 3

Web Design

Figma workspace organizing CoverManager’s UX/UI designs before development in Webflow Enterprise.

Step 4

Webflow Development & CMS Migration

Reusable Webflow Enterprise components built to accelerate page production across the CoverManager website.
Webflow CMS collections configured to manage CoverManager’s multilingual content within a unified Enterprise platform.

Step 5

QA, SEO (301 redirects, metadata, etc.) & Technical Integrations (Google Tag Manager, Cookies, Google APIs) with Vydera

Webflow Enterprise interface showing the management of more than 2,100 301 redirects during the CoverManager website migration to preserve SEO performance.

Step 6

A custom hosting architecture was implemented to allow Webflow to coexist with CoverManager’s SaaS platform under a single domain, while ensuring high performance, efficient cache management, and SEO integrity. AWS CloudFront acts as a reverse proxy, serving the marketing pages hosted on Webflow (wf.covermanager.com) directly under www.covermanager.com, with custom routing and URL rewrite rules ensuring all traffic remains on the public domain.

Webflow Enterprise custom domain configuration showing wf.covermanager.com set as the default domain with an active SSL certificate, used as the origin for a custom AWS CloudFront hosting architecture.

Step 7

Launch & Go-to-Market

MacBook mockup showcasing the final CoverManager website after its migration to Webflow Enterprise.
Responsive preview of the new CoverManager website on mobile, designed and developed with Webflow Enterprise.

‍

And… What’s next?

Building the platform was only the first step.

The next phase is about unlocking its full potential through Webflow’s Enterprise native AI-powered capabilities, enabling us to monitor, grow and continuously optimize CoverManager’s organic visibility and website performance.

Analyze + Optimize + AEO

Webflow Analyze interface displaying SEO performance, AI visibility (AEO), and optimization recommendations to improve CoverManager’s presence across search engines and LLMs.

Results

  • 8 WordPress → 1 Workspace
  • 44M yearly visitors migrated
  • 1,000+ pages migrated
  • Zero SEO loss
  • 10× faster page production
  • 3 months to consolidate 8 websites

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