Industry: Finance / Wealth Management
Country: France
Year: 2024
Team size: 11–50 employees
Ramify is a digital investment platform for individual investors. Initially launched as an accessible SaaS product (minimum ticket: €1,000), the brand made a strategic shift by introducing its premium offer, Ramify Black, starting at €100,000.
This transition moved the company toward a more upscale positioning, closer to private banking standards.
Project Challenges
Once Ramify had found its product-market fit, redesigning the website became a strategic move to align with the premium repositioning.
Business & Marketing Goals
👉 Attract and convert higher-value investors (larger average baskets)
👉 Increase conversion rates in a competitive market
👉 Empower the marketing team to manage and operate the site autonomously
Technical Goals
👉 Boost SEO performance to drive qualified traffic
👉 Structure pages with a component-first approach to ease future iterations
👉 Build dynamic pages via CMS for scalable content management
👉 Integrate conversion-focused tools (dynamic calculators, A/B testing…)
Our Partnership with Ramify
Our collaboration started with a full rebuild of their marketing website on Webflow. But very quickly, it turned into a long-term, 360° digital partnership.
Today, we support Ramify across their entire web presence with a monthly framework built around four pillars: Strategy, Design, Development, and CRO.
Each monthly touchpoint is an opportunity to share performance results, test insights (A/B testing, tracking), technical recommendations, and co-build a realistic, performance-driven roadmap with their marketing team.
Our partnership also expanded at group level, with the launch of the website for their sister company — investment fund Valhyr Capital — supporting their new offering dedicated to financial advisors.
Results
- +43% increase in high-ticket lead conversion (Ramify Black offer)
- Page launch time divided by 3 thanks to a component-first, CMS-first structure
- Granular performance monitoring with an advanced tracking stack (GA4, event tags, heatmaps…)
- +79.74% SEO traffic growth in 6 months
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