Executive Summary
Following the initial branding and web design work delivered by The Design Crew in 2024, we took over the website migration and Webflow integration.
Since then, our collaboration has grown into a 360° partnership, covering design, development, and the continuous evolution of the platform.
Industry: Finance / Wealth Management
Country: France
Year: 2024
Team size: 11–50 employees
Ramify is a digital investment solution for individuals, now positioned in the high-end wealth management segment with its Ramify Black offering.
In 2024, the brand entrusted us with the redesign of its website to support this move upmarket. What began as a migration from WordPress to Webflow quickly turned into a long-term partnership. Since then, we've been evolving their entire web presence in step with the firm's growth.
Redesign: supporting the move upmarket
Originally conceived as an accessible SaaS offering (entry ticket: €1,000), Ramify made a strategic pivot by launching Ramify Black, its premium offering starting at €100,000, closer to private banking.
A repositioning that needed to come through on the website in order to win over a new audience. We therefore led the complete redesign to that end, migrating them from WordPress to Webflow, with a threefold objective:
- visually convey the brand's move upmarket;
- attract and convert investors with greater investment capacity;
- give the marketing team day-to-day control over their website, thanks to a component-first and CMS-first approach.
Post-redesign results (2024)
- +43% conversion on "high ticket" leads (Ramify Black)
- +79.74% SEO traffic in 6 months
- ×3 AUM in one year
- Page time-to-publish cut by 3 (component-first + CMS-first)
- Advanced tracking stack (GA4, events, heatmaps)
Ongoing support: a true extension of their teams
The redesign was only the starting point. Since 2024, we've supported Ramify as an extension of their teams, acting as both operational support and strategic partner, to align their web presence with the firm's growth.
Concretely, our teams work on:
- SEO and the new GEO challenges (visibility on AI answer engines);
- CRO and A/B testing to continuously optimize conversion;
- the launch of new offerings and new products;
- the continuous adaptation of the site to changes in their platform and tools;
- the launch of Ads campaigns;
- day-to-day design & development production.
This support has also extended to the group level, with two highlights:
- The launch of Valhyr, their investment fund: read the use case
- Their partnership campaign with the Nice Ironman: read the use case
Results over 3 years of support (2024 → 2026)
- Traffic ×2.5 in one year and ×7.6 since launch
- New users ×3
- Views ×2
Showcasing our clients' expertise
Supporting Ramify also means putting their team and expertise in the spotlight. In October 2025, we invited Julie Delesalle, Head of Brand at Ramify, to take the stage at the Webflow Momentum Tour at Le Village by CA.
In front of an audience of C-levels, marketers and partners, Julie shared Ramify's web strategy: the premium repositioning, the architecture choices and the results achieved since the redesign. A talk that illustrates the strength of our partnership, and positions Ramify as a reference in its sector on the new challenges of the web.
