Introduction
More international, more ambitious, and more focused on the AI era, flowConf 2026 brought together agencies, designers, marketers, and builders in Belgrade around the future of the web.
Here’s a look back at our participation in this new edition, which we were proud to sponsor with Digidop and Vydera.
A more ambitious and international 2026 edition
Although, for long-time attendees, the move away from Niš inevitably creates a small sense of nostalgia, as the city was part of the DNA of previous editions, choosing Ložionica in the capital was clearly a strategic decision.
The new format notably made it possible to:
- reinforce flowConf’s positioning in a dynamic capital city
- host two conference stages, with a structure divided between strategic vision and “builder” topics
- facilitate the arrival of participants, speakers, and partners from across Europe and the United States thanks to the international airport
A combination that helped bring together more than 350 participants this year and lay the foundations for a conference that is gradually becoming more than just a Webflow meetup, but a broader European conference around the future of the web.
The topics that dominated the conference
With a diverse panel of speakers, the topics addressed marketers, agencies, and freelancers alike. And above all, discussions focused on:
- AI & future of search
- Marketing positioning
- Webflow Enterprise
- Speed of execution
- Modern web operations
- Human taste vs AI-generated web
- Scaling web agency
But more than anything, it was also through the side conversations that we learned and gained the most.
A human-centered conference that we were proud to sponsor with Digidop and Vydera

For us, flowConf is one of the most human conferences out there, and we were proud to sponsor the event once again to support the European Webflow ecosystem and the great initiative led by the Flow Ninja team.
It’s an event that matters to us because it allows us to:
- connect design, marketing, AI, and performance
- meet clients / partners / builders
All of this while being closer to home for us than the annual Webflow Conf.
A few photos / moments from the conference
Coming soon.
Conclusion
Even with the emotional attachment I had to the charming city of Niš through the previous editions, I think choosing Belgrade was a great decision for this edition, and for the years to come.
It helped make the event more international and made it easier to bring together people from the United States and all across Europe in the same place to discuss the challenges we all share around the web.
Congratulations to the entire flowConf team for the organization, and see you next year!
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