Since 2024, Digidop has worked with Septeo Group as an extension of its technical and design teams on Webflow.
At Group level, but also alongside the marketing teams of its various Business Units. Component design, page development, custom technical integrations, guidance on how the sites should evolve: a partnership built as we go, to meet each need and keep the sites aligned with the Group's strategy.
Introduction
Founded in 2013, Septeo is a European technology group publishing AI-native SaaS software for essential professions: law, accounting, real estate, human resources, training and hospitality. Over 300,000 professionals use its solutions every day.
The group is organised into Business Units. Each one has its own sites, marketing teams, priorities and pace. The internal teams know Webflow well and handle their day-to-day production independently.
What they lacked was a specialist resource they could call on quickly for everything outside that daily routine: a new component to design, a page to rethink, a technical constraint to work around, a decision to settle.
That is the role we have played alongside them since 2024.
Our day-to-day role
Component design and UX, UI and CRO rechallenge
We design new components and challenge existing pages with the teams: structure, information hierarchy, consistency with the design system. All of it built to remain editable by the marketing teams once delivered.
Webflow development
Our developers work directly with their teams to grow an ecosystem of 20+ Webflow sites. Our recent work has focused on rebuilding the Group's home page and corporate pages — pages developed on the existing foundations, without disrupting the architecture already in place.
Technical integrations
The Webflow CMS has a well-known limitation: you cannot add custom components inside a Rich Text field without writing code. A blocking constraint for Septeo's 45+ editors.
We built a Webflow layer that removes it: a centralised component library that marketing teams customise visually (text, images, links) before copying the ready-made code into an embed block in the Rich Text. The components stay consistent with the design system, and the library grows as new needs come up.
Strategic guidance
Regular conversations with the Group and BU teams to support their decisions: how the sites should evolve, technical choices, bringing AI into the sites and into content production workflows.
What it changes
- BU marketing teams move forward without waiting.
- Specific needs are handled on demand, at the pace of each team's priorities.
- Visual consistency holds across all of the Group's sites, whoever is editing.
- Septeo's technical teams stay focused on their product.
In summary
This collaboration shows how Digidop can embed itself for the long term inside an organisation: close to the teams, quick to mobilise, and able to step in on design, development or advisory work alike.
An approach we apply today across Septeo Group as a whole, and within each of its Business Units.
