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Digidop is restructuring with the ambition of bringing together complementary areas of expertise within a group: The Digidop Company.
A first building block is being laid today with the launch of Vydera, to support its clients across the entire online visibility chain.
Context & vision
For more than 5 years, we have been supporting our clients in developing their online visibility through their websites. At Digidop, we have always placed particular emphasis on the technical dimension, delivering high-performance websites optimized for SEO.
But today, to generate greater results, it has become necessary to complement this approach with more global and structured support in organic acquisition.
An evolution that led us to rethink our organization.
A new step: The Digidop Company
Digidop is restructuring and becoming a group: The Digidop Company.
The Digidop Company is a group of agencies that brings together complementary brands under one umbrella. For now, Digidop and Vydera. This organization makes it possible to develop new, comprehensive and complementary offers, without blurring the strong positioning of each agency.
Vydera: the group’s new SEO & GEO agency
Search has evolved and no longer happens only on Google. Vydera supports companies in being visible everywhere search now takes place.
The first services offered by the agency are:
- Global Search Audit (SEO and LLM visibility)
- SEO Optimization & Content Marketing
- GEO/AEO Optimization
Vydera is led by Thibaut Legrand. As the first member to join Digidop in its early days, he has all the qualities and skills required to lead this new entity. Thomas Labonne and I remain partners within this new structure.
The objectives behind this new organization?
The Digidop Company aims to better serve its clients while building a financially stronger and more sustainable organization.
For our clients:
The main objective is to offer a better client experience, relying on dedicated experts for each lever.
Example
A website designed by Digidop, combined with an SEO strategy led by Vydera, generates greater impact without friction, thanks to teams used to working together and a shared vision.
For the group
This organization also enables us to grow our revenue:
👉 through increased cross-selling within Digidop’s client portfolio,
👉 but also thanks to new clients who will discover Digidop and our web expertise through Vydera’s SEO and GEO services.
A win-win-win relationship, on which we intend to build our growth efforts in the years ahead.
Conclusion
Digidop becomes The Digidop Company. With the launch of Vydera, a first building block of this vision becomes reality: structuring complementary expertise, without ever diluting the positioning of each agency, to better support our clients in their online visibility.
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