News: Adobe acquires design tool Figma

News
March 20, 2023
3 min
Figma + Adobe logo with a bag of money
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The announcement has just been made official by Adobe: Adobe is acquiring Figma for 20 billion dollars.

Link to the official announcement

Why is Adobe acquiring Figma?

The Adobe suite (Xd, Photoshop, Illustrator, etc...) is well-known. Adobe is indeed a historical player in the design sector. However, in recent years, their solutions have struggled to reinvent themselves, and especially Adobe has struggled to make their solutions collaborative.

Meanwhile, collaboration in the design process is considered by many designers to be the present and, most importantly, the future of the industry. Figma understood this well by creating an extremely collaborative platform.

Over the past several years, Figma's growth has been exponential, and the tool has become the new reference in design software.

Therefore, Adobe has decided to "consume" its competitor before it surpasses them. 🦈

Adobe x Figma: what changes await?

As the leader in the industry, Adobe should be able to support and accelerate the development of Figma. But more importantly, it aims to expand the possibilities of UI design within Figma.

We can envision a near future where Adobe files (After Effects, Premiere Pro, etc.) can be directly imported into our Figma files.

Words from our designer, Mérieux:

"It's crazy, it's going to be amazing! Now we should also brace ourselves for a new pricing structure, and that's when they might catch us off guard."

What does the future hold for collaboration and the Webflow X Figma complementarity?

To be continued... 👀

Florian Bodelot
Florian Bodelot
Co-founder

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