Why you should care about Webflow (now)?

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March 20, 2023
3 min
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No-code tools are a technological revolution. However, choosing the right tool presents a new challenge. Since our launch in 2021, at Digidop, we have been all-in on Webflow, and I’ll explain why!

A quick recap: what is Webflow?

Webflow is a tool that allows you to create websites without requiring technical skills in HTML, CSS, or JavaScript. Thus, it is part of the so-called "no-code" movement. Webflow serves as an alternative to website builders like Wix or WordPress.

3 reasons to invest in Webflow (starting today)

A bet remains a bet. However, we have several good reasons to believe that launching with Webflow is, and will be at least for a few years, beneficial. From the tool’s features to the skills it allows you to develop, discover the three reasons that influenced our decision.

1 - The tool is rapidly evolving

This is a strength; yes, but it can also be a disadvantage. Why?

The platform's development continues to add new features. These new features broaden the range of possibilities but also make it more complex. If you have never dabbled with Webflow before, there will be even more for you to learn to master it.

By starting today, you can learn step-by-step and familiarize yourself with responsive design, a client-first methodology, CSS class naming conventions, animations...

With a solid foundation, you will then be able to learn how to build:

  • A native membership space
  • An integrated automated workflow system (Goodbye Zapier and Make?)
  • SEO

And perhaps soon...

  • A powerful e-commerce platform that will compete with Shopify's current lead?
  • A tool that allows you to develop WebApps? (An alternative to Bubble?)

P.S.: For a few months now, there hasn't been a week without some exciting "surprise" new feature being released. So don’t wait any longer, or you may find it difficult to catch up.

2 - Develop transferable skills

Using Webflow will introduce you to numerous topics surrounding the web, such as:

In 2022, these skills are considered transferable.

"The concept of transferable experiences is associated with skills that can be applied in a new environment or another profession. Acquired throughout your professional journey, not all skills are inherently transferable."

You will understand that these skills significantly enrich your human capital and are applicable across various activities in any industry.

I repeat this once more.

"I don't know ANY company that doesn't want a beautiful website well-positioned in search engines."

3 - Being an early adopter in the no-code movement is a significant advantage

As an early adopter, you are a pioneer of a movement. This position has several advantages;

  1. You will experience the adventure and be able to analyze (and perhaps benefit?) from the evolution of a market dynamic over several years
  2. You can become a reference among your peers (both professional and personal) regarding tools that everyone will need in the future

Conclusion

Let’s conclude with some data. Currently, Webflow represents 0.6% of the global CMS market share. It is still far behind the giant WordPress, which accounts for over 40%.

Diving into Webflow is a bet we consider low-risk. And at Digi, we are all-in.

If you want to learn more about Webflow, you can explore our various free resources on the tool;

Florian Bodelot
Florian Bodelot
Co-founder

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